Mindshare@Cannes: Beyond the Rosé -- Episodes 1 and 2 (Podcast Exclusive!)

First up quotWhy Weather is Better Than Sexquot the debut episode that premiered on Friday June 17 Weather affects the choices we make every day how we39ll commute to work the clothes we39ll dress our kids inamp160and what we39ll do with our families on the weekend Paul Walsh Weather and Climate Strategist of The Weather Company joins Adam Gerhart CEO Mindshare US and Bethany Mach Executive DirectorGlobal Client Lead Mindshare NA to talk about how Cannes attendees can think creatively about weather data and using it in mediaIn our second episode quotThe 2020 Cannes Grand Prix Winnerquot Bethany Mach sits down with Cary Tilds Chief Innovation Officer at GroupM to discuss her work and how the exponential changes in technology are impacting Cannes From virtual and augmented reality to artificial intelligence Cary looks at what39s fueling creativity at the festival this year explores the shift from interactive ideas to experiential contentamp160and predicts what a Grand Prixwinning campaign will look like in 2020amp160There39ll be new episodes of quotBeyond the Rosamp233 MindshareCannesquotamp160from Wednesday through Friday For more info check outamp160MindshareInTheLoopcomThe opinions and points of view expressed in this commentary are exclusively the views of the author and do not necessarily represent the views of MediaVillagecomMyersBizNet Inc management or associated bloggers amp160amp160

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Mindshare@Cannes: Beyond the Rosé -- Episodes 1 and 2 (Podcast Exclusive!)

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Mindshare@Cannes: Beyond the Rosé -- Episodes 1 and 2 (Podcast Exclusive!)

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