Publicis Media ROI arm Zenith has released their latest report, Advertising Expenditure Forecasts -- July 2021, and should its forecasts pan out, it appears that there are good days ahead for the ad industry -- especially in the digital field. According to Zenith, global advertising expenditure will grow 11.2% in 2021 to $668B and is projected to grow to $754B by 2023.
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