Doug Pulick, National CineMedia (NCM)’s senior vice president, Strategic Insight and Analytics, leads the company’s marketing, sales and advertising research team based in New York. NCM is America's Movie Network. As the #1 weekend network in the U.S., NCM helps brands get in front of the movies that shape the national conversation.
Pulick joined NCM (then Regal CineMedia) as vice president of research in 2002. Before he made the leap to the big screen, Pulick began his career in television, most recently serving at Discovery Communications, Inc. in New York from 1996-2002 as vice president of research, after having been promoted from director of research (1992-1996) at the cable network. Prior to Discovery, Pulick was the director of research at The Weather Channel, Inc. in New York from 1983-1992. His extensive cable career also includes work as manager, program scheduling at The Entertainment Channel (1982-1983), supervisor of program research at Showtime (1979-1982) and manager, research at HR Television, Inc. (1976-1979).
A graduate of St. John's University in Jamaica, NY, Pulick holds a Bachelor of Science in Communication Arts.
A media research industry leader, Pulick has served as the OOH Committee Chair for The Media Rating Council (MRC), President of the Radio and TV Research Council (2000 -2003), as well as Research Committee Head for the Cinema Advertising Council (CAC). Additionally, Pulick has been an active member in various media research industry groups such as the Committee On National Cable Audience Measurement (CONCAM) for the Cable Advertising Bureau (CAB), Cable Television Administration & Marketing Society (CTAM) and the Advertising Research Foundation (ARF). Doug can be reached at Doug.Pulick@ncm.com