We are just midway through 2020, and one thing we can all agree on is that this year has significantly changed the behaviors of people, brands, and media in immediate and long-lasting ways. The continued conversation around the health and financial impact of a global pandemic, calls for social justice, and cancel culture have influenced consumers' perception of the brands they consume daily.
A Call for Brand Safety: Using OOH to take Ownership of Advertising Environment
![A Call for Brand Safety: Using OOH to take Ownership of Advertising Environment](/media/articles/ooh_916_3.jpg.png.550x380_q85_box-18%2C26%2C316%2C233_crop.png.webp)