This has been an unusually challenging time for prognostication. The once-in-a-generation pandemic and the current political environment have upended expectations and has created what some believe is a "new normal." How are the advertising and publishing spheres of media looking back and looking forward? The FreeWheel Council for Premium Video offers a look back at 2020 while Comcast Advertising's Agency Leadership Council looks ahead to 2021.
Agencies and Publishers Look Back at 2020 and Ahead to 2021
