As marketers, our role is simple: deliver growth. Today's modern family — our customer — is increasingly multicultural by nature and we must make sure our work reflects that. For this reason, our companies should reach out to consumers in relevant and meaningful ways that, ultimately, have the ability to connect with our customers while lifting corporate growth. Everyone should feel included and valued. It's time to celebrate diversity. Highlight what makes us different and what brings us together as a society.
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