In light of recent Supreme Court rulings on affirmative action, gender equality and college loan relief, corporations now have a unique opportunity to fill the leadership void created by the Court. This is particularly relevant for advertising supported media companies, which can address costly truths that leave the industry vulnerable as progress in diversity and inclusion faces reversal. By investing in team education and retention, these companies can not only eliminate billions in annual costs but also add substantial profitability. This article presents an overview of the challenges faced by the industry, a model for eliminating these costs and driving profitability and a ready-to-implement solution with zero impact on the bottom line.
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