This week's Ad Association report that the number of people working in advertising and marketing has fallen by 14% in three years is concerning. As The Media Leader reports: "HR leaders across the industry have advised that skill shortages have been most acute at entry-level and at mid-level (people 3-5 years into their careers)."
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Brian Jacobs spent more than 35 years in advertising, media, and research agencies, including spells at Leo Burnett (UK, EMEA, International media director), Carat International (managing director), Universal McCann (EMEA director) and Millward Brown (execut… read more
