Coming hot on the heels of Procter and Gamble’s announcement that they were moving the bulk of their US media business to Omnicom Media Group from Starcom is this week’s news that L’Oreal has consolidated US media with GroupM’s MEC. Ho-hum … another $2 billion account moves agency.
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Brian Jacobs spent more than 35 years in advertising, media, and research agencies, including spells at Leo Burnett (UK, EMEA, International media director), Carat International (managing director), Universal McCann (EMEA director) and Millward Brown (execut… read more