Cristina Ferruggiari is SVP, Group Director, Video Investments for Havas Media. As a leader in Video Investments, Cristina helps Havas and its clients navigate this newly interactive, cross-platform, customizable and data-rich media environment.
Cristina’s leadership skills are informed by a full-spectrum grasp of her department’s inner workings. She joined as Havas Media in 2009 and has been growing within her role ever since. She was key in establishing the Havas team specifically dedicated to harnessing the power of Advanced TV.
Plotting the most efficient path to a goal is Cristina’s professional m.o.—and the strategy that powered her through three NYC marathons in 2014, 2017 and 2018. Her constant drive resonates at Havas, where she’s committed to keeping her team on the cutting edge as television evolves beyond the tube.