Romain Vezirian has held a variety of new-media roles within the worldwide team of Paris-based Publicis Consultants, part of MSLGROUP, since joining in 2007.

As a community manager, he leverages the power of social networks as a way to engage consumers on behalf of clients such as Renault. He creates content and moderates conversations while also ensuring that Renault and other Facebook Brand Pages meet brand guidelines and marketing objectives.

He also knows how to engage employees, having managed a community of 800 users on an internal Wikihub, a collaborative information tool. The community now reaches 2,500 employees throughout MSLGROUP.

Prior to joining MSLGROUP, Romain worked as a freelance journalist for several French dailies. He continues to write for French sports publications.

Romain holds a bachelor’s degree in communications and a master’s degree in communication and information. He studied for a year at the University of Oklahoma (USA) in 2005, and cultivates a strong interest in Web 2.0 trends.