Anthony is President of Sonobi, an independent technology developer that designs digital advertising tools and solutions for the industry’s leading publishers, agencies, brand advertisers, DSPs and media technology providers.
With almost 20 years of experience building, operating and leading innovative technology companies, he has earned a reputation for delivering exceptional business results across integrated platforms.
Anthony joined Sonobi in August 2015 as the privately-held company received $10 million in VC funding - poised to exponentially grow by taking its unique service offering to the next level. He most recently served as Head of Buyer Cloud at Rubicon Project where he oversaw all agency, holding company, brand and DSP lines of business including revenue, product and operations.
Prior to Rubicon, Anthony was CEO of Maxifier; he previously held the role of GM at MediaMath where he led all aspects of its TerminalOne Marketing Operating System.
Anthony joined DoubleClick after selling an early Internet technology startup and quickly rose through the ranks to lead multiple product, client and engineering divisions. He also stretched his entrepreneurial wings as the COO of Panther Express, a global content delivery platform.
An active angel investor and advisor to the marketing tech sector, Anthony is a sought after speaker and his thought leadership has been published in leading publications such as AdExchanger, MediaPost, Econsultancy, Digiday and SmartCEO.
Anthony attended the State University of New York at Albany where he studied biochemistry and criminal justice, but spent most of his time in the UNIX lab.
He lives in Port Washington, NY with his wife and young son, who is also a Mets fan.
channels
