Insights on the “new” CMO role: across-the board-experts who have had to morph from “ad guy” to multi-faceted expert in everything tech to procurement.

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Contributors

Matthew Kearney

Matthew Kearney

Matthew Kearney has worked in TV, Cinema, Online in the ...

Jim Motavalli

Jim Motavalli

Jim Motavalli writes for The New York Times, Barron&rsqu...

E.B. Moss

E.B. Moss

E.B. Moss built ad sales marketing departments for ...

Bill Duggan

Bill Duggan

Bill Duggan is Group Executive Vice President of the ANA...

Jane Cavalier

Jane Cavalier

Jane Cavalier is Founder and CEO of BrightMark Consultin...

Robin Clarke

Robin Clarke

Robin Clarke is Global Head of Publicis Media Sport and ...

Michael Farmer

Michael Farmer

Michael Farmer is the author of Madison Avenue Manslaugh...

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