Egg Nog Blog: 2019 Edition

In no intentional order or with any sense of priority here are some random generational thoughts to wrap the yearOK What39s a BoomerGoogle recently published the most searched questions of 2019 and while we shouldn39t be surprised to find quotquid pro quoquot on the list it was a bit of a headshaker to see it joined by quotWhat39s a boomerquot This is no doubt in response to the quotOK Boomerquot meme While it hurts to think that there are actually folks out there who don39t know who we are it could be worse We could be Gen XersBe Like a BoomerHave you heard about the new Facebook group whose members pretend to be boomers so they can mock boomers39 social media behavior They39re probably right to make fun of us None of us deserve to be online if we39re not fluent in Internet slang such as GOAT or quotkeep it 100quot We39ll go back to our needlepoint insteadTime TravelIf you haven39t visited the new TWA Hotel at JFK put it on the list The flight terminal that Howard Hughes commissioned Eero Saarinen to build in 1962 is truly an aweinspiring architectural masterpiece After spending decades in mothballs it was recently restored to its original splendor and reopened to the publicNo detail has been spared recreating the authentic ambiance of the 1960s from the Saarinen furnishings to the flight attendants39 Stan Herman uniforms to a refurbished Lockheed Constellation If you have the time make a trip to New York to travel back in time in styleLobsters and LassieAs an expert on boomers I39m proud of the informative and insightful content that I create to help marketers get better with age In an effort to confirm that I am in fact making a difference I make it a point to study my readership analyticsImagine my surprise to learn that this year39s most popular blog was quotLessons From a Lobstermanquot a piece about a 97yearold lobsterman who is still plying his trade the year prior the mostread blog was one suggesting that our world would be a better place if we had more Lassie in it So for all of my assumed journalistic prowess it seems as though I39m better known as the guy who writes about lobsters and Lassie I guess it could be worse I could be known as the old writer who forgot what he was going to say when he went to find where he left his pencilThe Green ThingThere39s a fun email making the rounds these days written from the pointofview of an older woman who39s disgruntled that her generation is being blamed for ruining the environment for future generations She apologizes that her generation didn39t have quotthe green thingquot back in the day and explains what was done insteadHere39s an excerptquotBack then we had one TV or radio in the house amp8212 not a TV in every room And the TV had a small screen the size of a handkerchief remember them not a screen the size of amp8230 Montana In the kitchen we blended and stirred by hand because we didn39t have electric machines to do everything for us When we packaged a fragile item to send in the mail we used wadded up old newspapers to cushion it not Styrofoam or plastic bubble wrap Back then we didn39t fire up an engine and burn gasoline just to cut the lawn We used a push mower that ran on human power We exercised by working so we didn39t need to go to a health club to run on treadmills that operate on electricity But you39re right we didn39t have the 39green thing39 back thenquotI39ve learned it39s best to not take sides in this debate so let39s just say that I enjoyed this nostalgic glimpse of my childhoodThe Strange Appeal of the Eighties Thanks to the popularity of the series Stranger Things today39s youth is growing enamored with the 1980s39 aesthetic and paying dearly for nostalgic items Too bad we threw away those obsolete Polaroid cameras and 8track players to make room for our pointandshoot cameras and cassette tapes It makes you wonder if there39s a future market for our beloved Motorola flip phones and BlackBerries that we were criticized for using longer than we should have If the classic Old Fashioned cocktail can become fashionable again I39m betting that the physical phone keyboard makes a bigtime comebackNextGenNow that we39ve had Gen X Y and Z what39s next Get ready for generation alpha the techsavvy children of millennials Born beginning in 2010 the oldest of them are only nine but many marketers already believe that they could be one of the most influential generations ever By the time the last of them is born in 2025 it boggles the mind to think about the role that technology will play in their lives Then again piling the family into a Country Squire station wagon and driving across Eisenhower39s new interstate system sure felt transformative way back in the primitive 1960sWell that39s all that39s left in the 2019 content grab bag I hope you39re looking forward to a joyous and restful holiday season and a prosperous new year I look forward to reconnecting with you in 2020 With any luck I39ll have the chance to outdo lobsters and Lassie with some serious and heavy contentClick the social buttons to share this story with your friends and colleaguesThe opinions and points of view expressed in this content are exclusively the views of the author andor subjects and do not necessarily represent the views of MediaVillagecomMyersBizNet Inc management or associated writers

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Egg Nog Blog: 2019 Edition

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Peter Hubbell

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Egg Nog Blog: 2019 Edition

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