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The Age of Aging logo
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“Flintstones” Reboot Proves It’s Still Yabba Dabba Doo Time

“Flintstones” Reboot Proves It’s Still Yabba Dabba Doo Time

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Peter Hubbell

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The Age of Aging
25 18

It was recently announced that Warner Bros. and Brownstone Productions are planning to develop a new version of The Flintstones, the classic animated sitcom from the 1960s.  Interestingly, it is not being created for a young audience.  Instead, it’s being envisioned as an adult series, which can mean only one thing: they’re after the millions of Baby Boomers who enjoyed it as children and who still watch lots of television.  Alas, the “modern Stone Age family” is as relevant as ever in the Age of Aging.

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25 18

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Peter Hubbell

Peter is founder and chief executive officer of BoomAgers, the world's leading ad agency dedicated to understanding aging consumers, as well as a columnist for MediaVillage ("The Age of Aging"). In these roles, Peter has become one of the … read more

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MediaVillage “The People” is where the advertising and media community comes to life. Explore the stories, beliefs, commitments, and passions that inspire and motivate the diverse people who work day-to-day advancing their personal growth and business success. Follow “The People” columnists and hosts to discover your community and connect with your people. Follow our social network @AdvDiversity

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