About Us
Sign In Sign Up
Live from TCA
Media Village logo
Insider InSites MediaBizVillages Columnists Journalists MediaBizBloggers

GroupM Partners with OpenSlate to Ensure Appropriate Placement of Ads

GroupM Partners with OpenSlate to Ensure Appropriate Placement of Ads

Author

Charlene Weisler photo

Charlene Weisler

Publish date

May 10, 2017

Channel

Media Insights
8 25 20

Much has been written about advertising placed in inappropriate, controversial or objectionable YouTube video content.  But there are companies that are employing advanced technology to help to provide a level of confidence in message delivery placement.  OpenSlate, a social video analytics company, focuses on measuring the nature and quality of content.  They recently formed a partnership with GroupM to help safely monitor clients’ ad messages on YouTube.

AlertMe
Page  of  Prev Next
8 25 20
Charlene Weisler photo

Charlene Weisler

Charlene Weisler is a media research executive with experience that spans broadcast, cable, off-platform, non-linear and broadband. Her expertise is in set top box data, SEO, metrics creation and behavioral psychography. In addition, she writes about the m... read more

ADVERTISEMENT

Most Shared

  • Izzie Pick Ibarra: The Woman Behind Fox’ Smash Hit “The Masked Singer”
  • Xandr's Catherine Williams: Mathematician, Storyteller, Leader
  • Hallmark's Sixth "Kitten Bowl" and First "Cat Bowl" to Be Telecast This Weekend
  • Trevor Donovan Returns to Hallmark In "SnowComing"
  • Stuart Elliott: The Super Bowl Ad Phenomenon Is Turning XXXV
Media Village logo

8 25 20
Media Village white logo
MyersBizNet, Inc.
Jack Myers TomorrowToday Economics / TV / Video Download / Lunch at Michael's / Wall St. Village / AdTech Village / CMO Village / Audio InSites Village / Creativity Village / Auto InSites Village
Company
  • About Us
  • Contact Us
  • Editorial Guidelines
  • Privacy Policy
  • Terms of Use
  • Official Sweepstakes Rules
  • Partner Showcase
Follow us
Our reports

Advertising, Shopper Marketing & Trade Communications Spending Data and Forecast.

Get our reports
GET IN TOUCH

We'd like to hear from you! Call us, send us an email or request a meeting.

Contact Us
Receive e-mail News & Updates

Thank you for visiting MediaVillage.com. Subscribe for free to receive our e-reports and weekly updates.

Sign Up

Menu

Home Insider InSites MediaBizVillages Columnists Journalists MediaBizBloggers

Follow us!

About Us