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Hallmark's Hearties and Hopefuls Turn Out in Record Numbers

Hallmark's Hearties and Hopefuls Turn Out in Record Numbers

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Ed Martin

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2511

Hallmark Channel last week revealed that the season seven premiere of its long-running drama When Calls the Heart earned the highest ratings for any season premiere episode of the show since it began in 2014.  That kind of growth on basic cable is not completely out of the ordinary for comedy programs, but it is very rare for dramas, especially those that have been telecast for so many years.  AMC’s modern-day classic Breaking Bad is a notable exception, but a comparison would not be valid, because Bad ran for five seasons only -- less actually, with its fourth and final season split in half to manufacture a fifth.  And although ratings for this series were awfully bad early on, Bad was boosted closer to the end of its run by exposure on Netflix, which at the time was growing exponentially day by day.

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Ed Martin is editorial advisor of MyersBizNet and its Watch, Listen & Learn platform. He's also the chief television and content critic for MediaVillage.  He has written about television and internet programming for several Myers publicatio… read more

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Home Advancing Diversity
Knowledge Exchange
Group Knowledge Exchange

MediaVillage “Knowledge Exchange” is where leaders share intelligence, insights, stories and experiences in a trusted journalistic environment. Search “Knowledge Exchange” at MeetingPrep.com for free on-demand access to professional learning. Scroll down to visit each dedicated B2B library where the industry’s knowledge is archived. Follow our social network @MediaVillageCom

Read member content
#

Welcome to The Myers Report, a comprehensive hub within MediaVillage that presents the results of major industry studies, in-depth insights, market intelligence, and a wealth of media, marketing, and advertising-related data and resources. Delve into the latest financial data and forecasts that shape decision-making in the ever-evolving media landscape, and access valuable tools and information to empower professionals and businesses alike. Stay ahead of the curve with the latest trends and analysis, curated to provide a holistic view of the dynamic media industry.

Go to page
#

Welcome to the Thought Leadership & Insights section of MediaVillage, your go-to destination for cutting-edge news, perspectives, and strategies from media agencies and brand marketers. Explore a curated collection of forward-thinking articles, interviews, and analyses that shape the future of the media industry and drive impactful advertising campaigns.

Go to page
#

Discover the Media Owners & Sales Insights section of MediaVillage, where you'll find a wealth of thought leadership, up-to-the-minute news, and invaluable insights from media owners, media sales organizations, vendors, and suppliers. Dive into exclusive content that unveils the latest trends, innovations, and strategies driving the media landscape and fueling successful collaborations within the industry.

Go to page
#

Building an intersectional network of professionals, educators, non-profits to advance diversity in media, marketing and advertising.

Go to page
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