If you've even watched Mad Men, you've seen the creative teams strategizing over the next big idea that will drive a client's campaign. In those days, the ad men knew best how to resonate with the hearts and minds of consumers. When in doubt, it all could be boiled down to the simple question, "What would Don Draper do?"
Group Search Director
LuRae is a dynamic interactive marketing professional with over 12 years of online marketing experience. She has worked with Fortune 500 brands across multiple verticals including Disney, Fed Ex, Colgate-Palmolive, Avaya, Ban...