Group Search Director
Mediacom
LuRae is a dynamic interactive marketing professional with over 12 years of online marketing experience. She has worked with Fortune 500 brands across multiple verticals including Disney, Fed Ex, Colgate-Palmolive, Avaya, Bank of America and many others.
In addition to owning her own search agency, she has held numerous senior positions including V.P. Marketing for Qwest Communications, V.P. Client and Partner Marketing for Click Action and Director Strategic Planning for iCrossing.
LuRae develops marketing strategies that uniquely position a client's products and services with consumer needs. She does this by combining a thorough understanding of consumer needs and behaviors with a unique positioning of a client's brand, products and services. She has an extensive marketing background with a foundation in traditional media, i.e. television, print, radio, direct mail. Ms. Lumpkin leverages her traditional marketing background with her extensive online marketing experience to produce effective integrated marketing strategies that achieve results.
Read all LuRae's MediaBizBloggers commentaries at The MediaCom Insider.
Check us out on Facebook at MediaBizBloggers.com
Follow our Twitter updates @MediaBizBlogger
The insights you need, in your inbox daily
We use cookies and similar methods to recognize visitors and remember their preferences, understand the performance of our site, provide social media features, and serve more relevant content to you. By continuing to browse the website you consent to all cookies in accordance with our Privacy Policy.
MediaVillage “The People” is where the advertising and media community comes to life. Explore the stories, beliefs, commitments, and passions that inspire and motivate the diverse people who work day-to-day advancing their personal growth and business success. Follow “The People” columnists and hosts to discover your community and connect with your people. Follow our social network @AdvDiversity
See All ChannelsMediaVillage “The Business” is the industry Knowledge Exchange, where leaders share intelligence, insights, stories and experiences in a trusted journalistic environment. Search “The Business” at MeetingPrep.com for free on-demand access to professional learning. Scroll down to visit each dedicated B2B library where the industry’s knowledge is archived. Follow our social network @MediaVillageCom
Read member contentAt MediaVillage “The Programming” we go behind the scenes with the talent in front of and behind the camera and microphone. Content is at the heart of the media and advertising business. Our columnists, critics and hosts take you behind the scenes in Hollywood, Bollywood, Brooklyn and Queens, YouTube, TikTok, the metaverse and everywhere content is created. Follow our social network @TVVideoDownload
See All Channels