When it comes to Valentine’s Day, we’re with Lin-Manuel Miranda: Love is love is love is love. You could say that we’re going through a prolonged honeymoon phase with this holiday, as we are inspired by all of the creative campaigns that help us rethink what’s possible. This is a big day for brands; in fact, in 2018 consumers are expected to spend $19.6 billion on Valentine’s Day, up from $18.2 billion last year. With that in mind, let’s take a look at our favorite OOH trends for Valentine’s Day so that you can get heartfelt ideas to connect with your audience for your next campaign.
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