Social issues like racial justice, gender inequality and the environment are uppermost in Gen Z minds. And this aware employee (and consumer) group is inspiring industry leaders with insights. In the interest of the bottom line, how can companies integrate the Gen Z values of authenticity and equality into a brand's DNA? That was the focus of a virtual Female Quotient panel during SXSW titled "Equality First: What Brands Have Learned from the Values of Gen Z."
SXSW: Benefitting from Gen Z's Unique Attitudes and Insights
