Kathy Whitlock is a Vice President, Strategy and Insights Group, and leads the retail, political, education, travel, entertainment, creative and media consulting verticals within Univision Communication Inc’s Strategy & Insights team. She is an integrated brand and business building professional who has delivered revenue growth for companies in international, US and US Hispanic markets. She works with mass and specialty retail clients and their agencies to help them achieve success with the Hispanic consumer.
Kathy has worked on both client and agency sides (Johnson & Johnson, Playtex, Warner Bros, DDB, BBDO, among others). Her areas of expertise include brand creation and strategic development, direct marketing, market research/test marketing, creative of all kinds and total market planning, including media. Kathy is fluent in English, Spanish and French.
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For three decades, TMR has been the leading resource for B2B Market Intelligence and forecasts on advertising, media and marketing.
See All ChannelsWatch, Listen and Learn reflects our commitment to a robust educational program, particularly access to online learning tools, which are key in attracting and retaining quality employees and delivering knowledge to clients and prospects.
See All ChannelsBuilding an intersectional network of professionals, educators, non-profits to advance diversity in media, marketing and advertising.
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