Specialist in emerging and converging media landscape, with a focus on technology-enabled OOH-to-online bridging.
After the acquisition of his independent social and mobile technology agency by advertising giant WPP, Mike took his experience of bridging the physical and digital to the largest buyer of out-of-home media in the world, Kinetic Worldwide. There he helped establish Kinetic’s specialisms in the converging media landscape encompassing digital, social and mobile.
Mike now heads up Innovation for Kinetic and works to push the boundaries of thinking and technology in the rapidly evolving media industry.
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For three decades, TMR has been the leading resource for B2B Market Intelligence and forecasts on advertising, media and marketing.
Watch, Listen and Learn reflects our commitment to a robust educational program, particularly access to online learning tools, which are key in attracting and retaining quality employees and delivering knowledge to clients and prospects.
Building an intersectional network of professionals, educators, non-profits to advance diversity in media, marketing and advertising.
For three decades, TMR has been the leading resource for B2B Market Intelligence and forecasts on advertising, media and marketing.
See All ChannelsWatch, Listen and Learn reflects our commitment to a robust educational program, particularly access to online learning tools, which are key in attracting and retaining quality employees and delivering knowledge to clients and prospects.
See All ChannelsBuilding an intersectional network of professionals, educators, non-profits to advance diversity in media, marketing and advertising.
See All Channels