As NYI’s Vice President of Regional Sales, Tom leads the execution of strategic media strategies, as well as account management for agencies and prospects. He is responsible for maximizing ad revenue across all platforms through the execution of data-driven, cross-screen campaign strategies that consistently deliver impressive results.
Tom is a client-focused sales executive with over 15 years’ experience in advertising and media sales. He has built a strong network of agency and client relationships through years of successful ad campaigns.
Prior to being named to his current position, Tom worked as an Account Executive, where he was responsible for selling targeted TV campaigns, including traditional linear and addressable.
Before joining NYI, Tom held several positions at Cablevision, including Sales Planner and National Sales Coordinator. He joined the company as a Sales Assistant in 2003.
He received his B.A. from Providence College.
WHAT I LOVE MOST ABOUT THIS INDUSTRY:
It’s exciting to see the technology evolve in the TV space. Addressable advertising and attribution reporting are exciting campaigns to be a part of!