How The CW's Acquisition Strategy Has Redefined Its Business Model

Those who grumble about the programming on the broadcast networks this fall are doing so simply because they like to hear themselves complain. Given the rolling crises of the year, and especially the sporadic surges of COVID-19, it's rather remarkable that we have as much original scripted and unscripted content to consume on CBS, NBC, ABC and Fox as we do, from early morning through late night. This is certainly true of cable networks and streaming services, too, but I am singling out the broadcasters because this is the time of year that they traditionally dominate. Generations of people have grown up enjoying dozens of "fall seasons" on broadcast television.