If it looks like a duck, and quacks like a duck ... it must be AFLAC. Episode 8 of Insider InSites is a conversation with Gail Gallupo, Senior Vice President and Chief Marketing Officer of Aflac on building and protecting an iconic brand symbol, and a unique tie-in with other well-known water fowl: Disney|ABC Television’s DuckTales! Gallupo (pictured at top with that iconic brand symbol) speaks with E.B. Moss about her own path to CMO, recommendations for others, and her vision for elevating Aflac Duck and the company mission overall. (The transcript below has been edited for clarity and length. To hear more about Gail’s 11 patents, her development of gamification and the causes Aflac supports, listen to the entire conversation here, through our player below, on Stitcher, and consider subscribing to all our Insider InSites podcasts on Apple podcasts).
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