No longer an industry novelty, streaming is unlocking new opportunities and recasting business models faster than you can grab your remote and settle in for a good binge. As a conduit for video delivery -- as opposed to a content offering in itself -- streaming enables different possibilities for different sectors of the business. For broadcasters, it offers the capability to push out local content to new audiences. For holding companies, it’s another asset in the video toolbox alongside broadcast, cable and OTT.
Streaming and What It Means to the Business
