Group Search Director
With 8 years of experience managing and executing direct response digital marketing activities, Juan Hernandez has been able to build a history of successful initiatives that integrate Email Marketing, Search Engine Marketing, Affiliate Marketing, Mobile Search, and Display Advertising.
Juan Hernandez joined MediaCom in 2008 where he quickly established himself as a leader in Search Engine Marketing, providing thought leadership and developing strategy for large scale global and national advertisers such as DELL and DIRECTV.
Before joining WPP/MediaCom, Juan Hernandez lead the online demand generation group at Alienware Corp., where he managed cross-channel strategies across Display, Email, Affiliate, and Search marketing.
Juan Hernandez earned a B.A. In Advertising with a Multicultural Marketing Accreditation from the University of Florida in 2002.
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