A good brand campaign has the same elements as a perfect dish: the best ingredients that only require a master chef to whip them together. The Perfect Dish: Asia, an eight-part digital video series launched by Explore Parts Unknown as a digital companion to Season 10 of CNN's Anthony Bourdain: Parts Unknown in partnership with All Nippon Airways (ANA), has resulted in a spectacular example of tapping into all platforms to reach key performance indicators.
CNN and All Nippon Airways Serve Up the Perfect Dish in Digital Series
![CNN and All Nippon Airways Serve Up the Perfect Dish in Digital Series](/media/articles/Bourdain_-_byJason_Kempin_CNN_0327.jpg.550x380_q85_box-60%2C0%2C2940%2C1997_crop.jpg.webp)