Brian Lesser has been with WPP now for ten years and while he may be new to the media agency world proper, he is certainly not new to WPP nor to GroupM. He joined WPP in 2007 when the company acquired 24/7, which has evolved into Xaxis, and last year Brian shifted to GroupM as North American CEO. In my exclusive Legends & Leaders Video Interview Series, In the excerpts below, Brian shares insights into the past, present and future of GroupM. Go here to watch interviews with GroupM's Irwin Gotlieb, Rob Norman, Phil Cowdell and Lee Doyle, plus other senior industry executives.
By
Jack Myers
